![]() ![]() Unless the author has referenced their own research, there is nothing to separate their work from the infamous monkey with a typewriter.īe wary of posts on social media too. But that doesn’t mean every opinion is valid, no matter how persuasive the argument may be. Rule: On the internet, everyone is a writer. Bad eggs make terrible omelettesįound a pithy quote or statistic to verify your claim? Handle with care: Personal blogs and accounts ![]() If they’re based on unfounded research or speculation, reconsider their use, and avoid the following four sources at least 99 percent of the time. Too many discreditable sources spoil the broth. Is it something my audience will value?Ī source must always be provable and relevant.In an age of ‘alternative facts’, when relying on a research source, it’s important to question its credibility: At best, disreputable sources indicate lazy journalism at worst, they completely undermine the validity of your writing. This is something you have to be aware of when starting a blog. Without it, there is nothing anchoring your words to the truth. Strong research is the backbone of strong copy. Our most popular articles Choosing good project names ![]()
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